Why is "Yupʼik doll" trending?

Wikipedia Overview

Yup'ik doll is a traditional Eskimo style doll and figurine form made in the southwestern Alaska by Yup'ik people. Also known as Cup'ik doll for the Chevak Cup'ik dialect speaking Eskimos of Chevak and Cup'ig doll for the Nunivak Cup'ig dialect speaking Eskimos of Nunivak Island. Typically, Yup'ik dolls are dressed in traditional Eskimo style Yup'ik clothing, intended to protect the wearer from cold weather, and are often made from traditional materials obtained through food gathering. Play dolls from the Yup'ik area were made of wood, bone, or walrus ivory and measured from one to twelve inches in height or more. Male and female dolls were often distinguished anatomically and can be told apart by the addition of ivory labrets for males and chin tattooing for females. The information about play dolls within Alaska Native cultures is sporadic. As is so often the case in early museum collections, it is difficult to distinguish dolls made for play from those made for ritual. There were always five dolls making up a family: a father, a mother, a son, a daughter, and a baby. Some human figurines were used by shamans.