Why is "Scientology properties" trending?

Wikipedia Overview

The Church of Scientology (COS) owns hundreds of properties worldwide, with major concentrations in Los Angeles, California and Clearwater, Florida, a 500-acre compound in Southern California, a 55-acre campus in England, and a cruise ship in the Caribbean. In Clearwater, the church has purchased most of the surrounding real estate near its facilities, a practice critics describe as creating a buffer zone from the public. In Hollywood, COS has become the largest private owner of historic buildings through its acquisition program. In recent decades, the church has engaged in extensive fundraising campaigns and has continued to acquire properties across the United States and internationally. Because much of their property is designated "for religious purposes", the Church of Scientology has saved millions of dollars in property taxes.