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Butterfly Conservation is a UK-wide nonprofit environmentalist organisation and charity dedicated to conserving butterflies, moths, and the environment. The charity uses its research to provide advice on how to conserve and restore butterfly and moth habitats and it runs projects to protect more than 100 threatened species of Lepidoptera. Butterfly Conservation is also involved in conserving hundreds of sites and reserves for butterflies and moths throughout the UK.
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Search interest data over the past 12 months indicates that this topic periodically attracts global attention. Sudden spikes often correlate with major news events, public statements, or geopolitical developments.