Why is "Alpine Slovene" trending?

Wikipedia Overview

In a purely dialectological sense, Slovene dialects are the regionally diverse varieties that evolved from old Slovene, a South Slavic language of which the standardized modern version is Standard Slovene. This also includes several dialects in Croatia, most notably the so-called Western Goran dialect, which is actually Kostel dialect. In reality, speakers in Croatia self-identify themselves as speaking Croatian, which is a result of a ten centuries old country border passing through the dialects since the Francia. In addition, two dialects situated in Slovene did not evolve from Slovene. The Čičarija dialect is a Chakavian dialect and parts of White Carniola were populated by Serbs during the Turkish invasion and therefore Shtokavian is spoken there.