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Aldus Corporation was an American software company best known for its pioneering desktop publishing software. PageMaker, the company's most well-known product, ushered in the modern era of desktop computers such as the Macintosh seeing widespread use in the publishing industry. Paul Brainerd, the company's co-founder, coined the term desktop publishing to describe this paradigm. The company also originated the Tag Image File Format (TIFF) file format, widely used in the digital graphics profession.
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